How Casual Restaurants Use Outdoor Digital Signage To Increase Sales

October 5, 2021
CAPTURE THE ATTENTION OF PASS BY TRAFFIC WITH OUTDOOR DIGITAL SIGNAGE

American consumers are spending more time in their cars, especially those with younger children. Parents are shuffling full-time work schedules and chaffering their children from one activity to the next.

According to an Arbitron study, the average time spent in cars has increased to 20 hours a week. This often leaves little time for meal planning and so they will hit the closest drive-thru restaurant to feed their hungry charges.

OUTDOOR DIGITAL SIGNS ALLOW FOR ADVERTISING MULTIPLE PROMOTIONS WITH STUNNING EFFICIENCY

That is why investing in outdoor digital signage is a must for any restaurant wanting to attract customers and drive impulse purchases. An outdoor digital sign serves as a point-of-purchase display with the ability to create eye-catching promotions and attract customers when they are in the area.  Indoor and Outdoor Digital Signage helps build your brand and provide all types of options when displaying multiple promotions.

DIGITAL SIGNAGE WORKS FOR YOUR RESTAURANT INSIDE & OUT

Digital signage will improve your street presence outside and your customer experience inside. There is no easier type of signage that is as effective at communicating with customers providing the most up-to-date offerings.

LED SIGNS CAN INFORM THE PUBLIC WITH PRE-PLANNED MESSAGING OR LAST MINUTE CHANGES

A restaurant can easily tailor its messaging by the hour, season or even the minute. Not only does this provide customers with timely promotions, it helps a business create demand for hot-selling products or to clear out excess inventory.

Advertise breakfast or lunch specials in the morning or at noon time,  early bird or happy hour in the late afternoon and dinner specials in the evening.

This helps increase sales and improve your revenue stream by allowing your business to promote the highest profit margin items on your menu at the right time of day. You can program messages in advance or make last minute changes to reflect a surplus or remove an item when it sells out.

WHAT THESE RESTAURANT OWNERS ARE SAYING ABOUT WATCHFIRE DIGITAL SIGNS:
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“I feel that Watchfire signs have greatly helped my business, especially the greater visibility compared to my competitors who
do not have one.”

Gary Haines – Owner of Decatur Subway, Inc.

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“I see the impact in sales, and so do the store managers. The manager in our one store without the LED sign is begging me to get one there so that they can keep pace. I’m already planning to purchase another LED sign for that location.”

Gianna D’Angelo| C0-owner of DUNKIN’ DONUTS – EVERETT, MA

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In the first year that the sign was in place my revenue grew
by double digits. I attribute 25-30% of that improvement to this fantastic
sign. Customers comment that they love the messages about daily features
of live music we have. The results have been very positive, and
I have happy franchisee investors

David Evans – VP Operations, Development of Tacky Jacks

In the first year that the sign was in place my revenue grew
by double digits. I attribute 25-30% of that improvement to this fantastic
sign. Customers comment that they love the messages about daily features
of live music we have. The results have been very positive, and
I have happy franchisee investors

David Evans – VP Operations, Development of Tacky Jacks

Use Digital Signage to Update Customers on …
  1. Changes of business hours
  2. Curbside pick-up instructions
  3. Daily Specials
  4. Current Promotions
  5. Community Events
HES SIGNS INSTALLS LED OUTDOOR DIGITAL SIGNAGE FOR RESTAURANTS

HES Sign installs indoor and outdoor LED digital signage and displays, If you are interested upping your team’s game a few notches, get in touch.

We are with you every step of the way; from inception, to installation and assistance on customizing your system to fit your particular needs. Make your restaurant stand out and increase sales.

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If you are looking to find out how digital signage can help your business, please get in touch with Delaware and the Tristate area’s premier sign company. HES Signs mission is to provide our customers with signs and services of the highest quality and the greatest possible value. We have the sign portfolio to prove it!

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